As the Camaro rolls through the final year of its fifth generation, Chevrolet asked five of its designers who have contributed to the sporty car’s design over the years to reflect on the styling legacy that helped create an icon.
“While Camaro has evolved with cultural and design trends, it has consistently represented the approachable, attainable sports car with an emphasis on fun that’s evident in its styling,” said Ed Welburn, Vice President of GM Global Design. “As a result, each generation of Camaro has evoked an emotional connection with enthusiasts – connections spanning 48 years, and five generations.”
Camaro Fifth Generation – 2010-2015
Design Analysis: Tom Peters, Chevrolet Camaro Exterior Design Director
Currently Owns: 1969 Camaro
“They say absence makes the heart grow fonder and that couldn’t have been truer than as demonstrated with the enthusiasm that followed the introduction of the fifth-generation Camaro,” said Peters. “After an eight-year absence, the return of Camaro was a thunderbolt that reignited the passion of Camaro enthusiasts around the world. It’s a car design for those who like to drive, and its elegant design makes you smile every time.”
While the iconic 1969 Camaro was the unmistakable inspiration for the fifth-generation Camaro, its design had to be more than simply a 21st century update, according to Peters. “Distilling the timeless essence of the design and translating into a fresh, contemporary Camaro was a challenge. The final design perfectly straddled that razor-sharp line between heritage and retro and, with five straight years at the top of its segment, clearly the fifth-generation Camaro connected with a whole new group of enthusiasts.”
Peters focused on the 2010 Camaro SS to call out the highlights of the fifth-generation design:
- It’s all about proportion and sculpture. From the dash-to-axle dimension that suggests performance to the efficient, 2+2 “canopy” its sculptural design conveys lean power
- The cross-car, dual-plane grille is a heritage cue reimagined and gives the car a sporty character
- The sharp body-side crease is a great example of a fundamental, timeless element that is consistent throughout the Camaro’s history and works just as effectively on the fifth-generation
- Rear fender “gills” pay homage to an iconic styling cue of the 1969 Camaro
This installment concludes our stroll down Camaro Design’s Memory Lane. All that’s left to do now is eagerly await the exciting Sixth Generation Camaro.
Chevrolet will introduce the all-new, 2016 Camaro on Saturday, May 16, 2015 during a special public event at Detroit’s Belle Isle Park.
By Jim Luikens
Original Post: Berger Blog, April 29, 2015